Product Description
Coors, the Worlds Most Refreshing Beer, is the fourth best-selling beer in the U.S. Introduced in 1978, Coors has been a favorite in delivering the ultimate in cold refreshment for more than 25 years. Coors unique frost-brewing process locks in a taste as cold as the Rockies.
Key Information
Brand Story
Adolph Coors, a penniless brewer's apprentice, stowed away on a ship from Germany in 1868 and made his way west, coming upon the perfect water of Clear Creek in Golden, Colo., at the foot of the Rocky Mountains. He opened a brewery in 1873. A century later, in 1978, Coors Light was born.
