Product Description
Four Loko Blue delivers a fruity berry blast with a hint of fresh meadow dew. If you’re after a night of epic memories, you know what you gotta do, you gotta keep it Blue!
Key Information
Brand Story
Four Loko's UK brand story began in May 2021 when the American brand was launched to capitalize on the growing flavored alcoholic beverage market in Britain. The brand, created by college friends in the US, is marketed to millennials and Gen Z as a full-flavored, ready-to-drink (RTD) beverage that is the perfect 'pre-drink' solution for social occasions at home.
