Product Description
Deliciously sweet and bursting with flavours of mixed fruits.
Key Information
Brand Story
WKD is the No.1 RTD brand across total trade. Consisting of sparkling alcoholic mixes with fruity flavours, available in 330ml cans and 275ml bottles. WKD has high brand awareness, with 82% recognition among the target demographic of 18–24-year-olds. The brand has been the official alcohol partner of the ITV show Love Island for the past seven series. This partnership delivers a reach of over 6 million within its target audience.
